a man sitting on a chair on a balcony

Behind The lens

the cover of echelon magazine
a black and white photo of a man standing in a parking lot
a black and white photo of a man sitting on a concrete wall
the cover of a cd with a picture of a man holding a camera

When speaking to Founder & Chief of Center45 Aaron Hall; He assures this is only the beginning of his journey to bring light to different facets of the entertainment industry and connecting people throughout the corporate world. He gave us an in-depth view on how he keeps an edge on his competition. He establishes funnels and viable solutions to build a solid brand for business and or artist no matter the scale or stage of his clients business. He stated “ My overall intention is to give people the wherewithal to be 100% self sufficient within their niche. I do this because there is no need for extra weight.” He followed with an astonishing analogy. “To get hit by the bullet of opportunity, you have to stick out an eighth of an inch; so to get out front you have to shed the dead weight.” Todays artist seem to need less of a backing by huge labels for funding and marketing. He added to this by saying the age of AI has started to take over and its existence has made it much easier for businesses to go along without crushing their budgets on marketing firms. AI has just given everyone a leg up in this race. He mentioned how equips his clients with the correct formula to be as effective as big budget marketing firms and labels for business’s and artist. Our talk was brief as he was currently traveling about to board a flight. Before ending the conversation he gave a staple piece of what Center45 is. He stated “The origin of Center45 is a reflection of the city and county I was born in. He mentioned the highway he spent most of his childhood living by which is Highway45. This page consists of pictures and portraits along the journey displaying how he captured the idea for his iconic Center45 logo. Further into learning about the journey of Aaron Hall and asked why he goes by the pseudonym TheWolf. He stated; “TheWolf is just a layer to the onion of life. We have to learn to adapt and become one with the raw nature of life and business. If you aren’t hunting the best value in the world and yourself you’re the prey and you’re more than likely the prey. So don’t get ate!” We ended the conversation by setting up an official sit down interview on the 713Headquarters Studio Podcast! We will keep both our audiences in the know about when to be on the lookout for the bomb and insightful interview with Aaron Hall and the 713 Cast.


a man in a yellow jacket standing in a puddle
a man standing in front of a building with a sign that says google fiber
a black and white photo of a man sitting at a table
a man in a yellow jacket standing in front of a building at night
a man walking down the street at night with a reflection in a puddle
a black and white photo of a man standing in a puddle
a black and white photo of a skateboarder on a ramp
a black and white photo of a man sitting on a concrete wall

@Draperthewolf